Users will soon have a new feature that allows them to cut down on the volume of AI-created media appearing in their feeds. This initiative comes as the service revealed that it presently contains in excess of 1 thousand million AI-generated clips.
Trial and Implementation
This change is being tested over the next few weeks before a full-scale launch. This shift coincides with a increase in AI content, spurred by emerging content generation software.
AI Content on Other Platforms
Recent reports that almost a tenth of the fastest-growing channels on another major platform exclusively feature AI-generated videos. A considerable share of this output is deemed low-quality AI content, a term for substandard, mass-produced content that is often absurd or surreal.
Our research shows that numerous viewers appreciate content produced via AI tools, ranging from AI artwork to science explainers, and we want to offer the community the power to adjust the amount of that, based on their own likes,” said a company executive.
AI on the Platform
TikTok announced that there are presently over a billion videos on its service identified as artificially created. Collectively, in excess of 100 m pieces of content are added to the platform every day, making AI content a minor portion of its complete catalog.
Customizing Your Feed
Viewers will be able to reduce or increase the level of artificial media they watch by using the content preference option in the application and picking AI-made media. Further subjects that can already be adjusted under the setting include politics, clothing, cosmetics, and choreography.
Content Labeling and Policies
The platform’s guidelines mandate content makers to identify convincing artificially created content, and it bans malicious deepfakes of celebrities or critical incidents. Any believable AI-generated clip that is unmarked can be removed under its user guidelines.
Additionally, the service will now add an AI-generated watermark to content produced via its own AI tools, or identified by an cross-platform project for recognizing content made by AI. This measure is aimed to help prevent users from seeking to bypass the tagging system.
Educational Initiatives
The company is additionally establishing a $2 million educational fund for professionals and institutions to produce informative material about using AI responsibly. This program will support educational bodies specializing in training coding and technology.
Platform Protection
The platform has defended its content review process, amid controversy over plans to lay off a large number of safety staff in Britain. TikTok is set to reduce a significant number of roles in its content moderation department in the UK capital, with worker representatives and online safety experts expressing worry that staff are being displaced by AI moderation.
A trust and safety lead stated that staff-based oversight would remain essential, but artificial intelligence can shield workers by eliminating the most harmful content prior to it is viewed by people. The company stated a notable drop in explicit and harmful content handled by human moderators over the last 12 months due to reliance on its automated systems.
It is vital to balance staff and AI to keep the platform safe,” the official commented. “We’ll have people as integral to the approach, but we also think it’s very important to limit contact with unsafe media as quickly as possible, which is why a extensive automated help is really helping us work at speed.”
